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What They Really Teach You at Harvard Business School

What They Really Teach You at Harvard Business School

by Francis J. Kelly 1989 260 pages
3.19
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Key Takeaways

1. HBS: A Pressure Cooker for Future General Managers

We didn’t love being tired and irritable, constantly under extreme stress, and pressured to be overcompetitive for much of two full years.

Intense environment. Harvard Business School offers a uniquely demanding experience, meticulously designed to forge excellent general managers. Students face relentless pressure, long hours, and an intensely competitive atmosphere, often feeling "completely miserable much of the time." This rigorous environment is engineered to accelerate their development as future business leaders.

Learning by immersion. The school immerses students in over 700 business cases, exposing them to numerous faculty and prominent business leaders. This intense immersion galvanizes motivation and immensely increases self-confidence, equipping graduates with the ability to analyze any business situation and develop recommendations using specific analytic tools.

Beyond academics. The HBS experience extends beyond formal academics, fostering continuous interaction with a diverse, highly intelligent, and competitive student body. This daily interaction, often likened to a "commodity pit," is considered one of the greatest learning and growing experiences, preparing students for the multifaceted challenges of the real business world.

2. The Case Study Method: Learning by Doing with Incomplete Information

The point of HBS cases is not to read how others solved management problems, but to take a complicated and unresolved situation and determine how it could best be managed.

Experiential learning. HBS's curriculum is built around the case study method, where students learn by actively placing themselves in the role of managers. These actual business cases, researched by faculty and former students, are intentionally "incomplete," often lacking crucial information and presenting unresolved situations.

No single answer. Unlike traditional problem-solving, HBS cases rarely have a single "right answer." Students must analyze complex, ambiguous situations, argue their proposed solutions, and defend them against 84 other clamoring classmates. This process cultivates critical thinking and the ability to make decisions with imperfect information.

Rigorous preparation. Success in the case method demands rigorous preparation, often involving two to four hours of reading and analysis per case, for two or three cases daily. This intense regimen ensures students develop a robust process of analysis applicable to virtually any business situation, rather than merely memorizing facts.

3. Organizational Behavior: Mastering Human Dynamics for Strategic Success

The major reason this course is so difficult for many people is also the reason why general managers who manage people sensitively and who are consistently successful in achieving expected results are paid very well: There are a multitude of organizational behavior factors to consider and trace at any point, and these dynamics are always shifting, so that if a decision is made but not acted on rapidly the decision may need to be rethought.

People-centric management. The Organizational Behavior (OB) course at HBS emphasizes that successful managers must be acutely aware of their employees' feelings, needs, and motivations. It stresses that business enterprises are fundamentally made up of human beings, and effective strategy implementation hinges on getting people to act in desired ways.

Dynamic interactions. OB explores the organization as a system of interactive dynamic factors, including corporate structure, culture, and office politics. Managers learn to assess these constantly shifting elements to create positive outcomes, understanding that personal judgment, perceptiveness, imagination, and flexibility are crucial for navigating complex human dynamics.

Universal character types. HBS identifies six "universal character types" in the classroom, mirroring real-world corporate dynamics:

  • Quantitative Analysis Jock
  • Humanist
  • Synthesizer
  • Political Animal
  • Skydecker
  • Eccentric
    Understanding these types helps students learn to communicate appropriately and persuade people with diverse viewpoints, a vital lesson for the business world.

4. Business Policy: The Cornerstone of Corporate Strategy

Business Policy deals with the “big, big picture,” the construction of an all-encompassing corporate strategy, and the subsequent development of specific policies to help the company reach its strategic goals.

Overall corporate vision. Business Policy (BP) is the cornerstone of the HBS curriculum, focusing on the functions and responsibilities of general managers in formulating corporate strategies and policies. It places students in top management roles, challenging them to determine the overall direction a business will take.

Integrated policy-making. BP emphasizes that corporate strategy is an ongoing series of decisions defining a company's business, competitive approach, organizational structure, and commitments to stakeholders. Policies must be instituted across all business areas—manufacturing, marketing, finance, HR, etc.—to ensure coordinated movement toward strategic goals.

Strategic analysis framework. HBS teaches a four-step BP analysis:

  • Understand the general manager's role.
  • Differentiate corporate strategy from business policy.
  • Analyze fixed elements (e.g., competition, barriers to entry, societal expectations, management values, Porter's Five Forces).
  • Analyze controllable elements (e.g., marketing, manufacturing, financial, R&D, HR, corporate structure policies).
    This framework helps boil down complex situations to key questions, leading to sensible recommendations.

5. Finance: Maximizing Company Value Through Astute Resource Management

The CFO’s role is to maximize the value of the company by optimizing the company’s cash flow.

Resource management. The first-year Finance course introduces students to business financial management, focusing on how to determine a company's monetary needs, acquire cash and credit, and deploy these resources to achieve corporate objectives. It addresses three fundamental questions: what investments are attractive, how much funding is needed, and how should it be raised.

Strategic alignment. Financial strategy is inextricably linked to business strategy. HBS emphasizes that financial decisions must consider market positioning, profitability, and the confidence of creditors and investors. A strong business strategy, like Texas Instruments' low-cost producer approach, can facilitate raising cheaper funds, creating a significant competitive advantage.

Key decision areas. Finance analysis focuses on:

  • Investment Decisions: Evaluating projects for strategic fit and economic return (e.g., Discounted Cash Flow, Net Present Value).
  • Capital Management: Projecting cash needs through pro forma statements and sensitivity analysis.
  • Financing Decisions: Identifying optimal funding sources (debt, equity, hybrids) using the FRICT framework (Flexibility, Risk, Income, Control, Timing).
    This comprehensive approach ensures financial decisions support overall corporate goals.

6. Production & Operations: The Unsung Hero of Business Execution

The greatest marketing plan in the world coupled with strong financial management will be wasted if a company can’t make the right product at the right time and the right price, or if it can’t deliver it to the right place day after day and month after month.

Making it happen. Production and Operations Management (POM) addresses the crucial question of "how are we going to make it?" It's the discipline that translates concepts into tangible products or services, directly affecting a company's output in terms of size, shape, quantity, quality, price, profitability, and delivery speed.

Long-term impact. POM decisions have long-lasting consequences, as production systems are difficult and costly to change once established. These systems also dictate future product or service offerings. Historically, American businesses have often undervalued POM, leading to a decline in manufacturing competitiveness compared to nations like Japan.

Integrated approach. HBS teaches that effective POM integrates human, economic, and technological issues. Managers must judiciously weigh these factors to develop policies that meet organizational goals for quality, cost, and customer service, while also fulfilling responsibilities to workers and the community. Key tools include:

  • Process-flow diagrams
  • Capacity and throughput analysis
  • The "Seven M's of POM" (Man/Womanpower, Materials, Machines, Managers, Messages, Methods, Money)

7. Control: Interpreting Performance and Guiding Organizational Direction

The controller, as seen by HBS, is more than a high-level accountant, but rather a strategist and decision-maker who specializes in obtaining, interpreting, and communicating data on corporate performance.

Corporate scorecard. The Control course at HBS teaches students how to monitor and communicate a company's programs and performance. It covers the development and use of accounting systems, information and control systems, and financial reporting to effectively track progress against objectives.

Beyond numbers. Effective managers understand that financial numbers must be interpreted within context, recognizing what they truly measure and their underlying causes. The controller's role is to ensure that information is timely, accurate, and presented in a way that is useful for decision-making, highlighting appropriate issues for various stakeholders.

Strategic interpretation. Control decisions are a joint effort between the controller and general managers, impacting all business areas. HBS emphasizes cash flow analysis as a crucial tool for understanding a company's true financial health, cutting through accounting vagaries to reveal actual sources and uses of cash, and informing strategic planning.

8. Managerial Economics: Quantifying Decisions and Anticipating Reactions

By deciding which game model a situation falls into, one may gain insight into the best course of action to take in the situation.

Decision-making framework. Managerial Economics (ME) provides a quantitative framework for making business decisions, especially in interactive situations akin to games. It helps students break down complex choices into simpler components, evaluate alternative strategies, and forecast future uncertainties.

Game theory models. ME introduces three basic game scenarios to understand competitive dynamics:

  • Zero-sum games: One winner, one loser (e.g., promotion to a single slot).
  • Prisoners' dilemma: Best outcome for all if they cooperate, but individual action leads to worse joint outcome (e.g., airline price wars).
  • Battle of the sexes: Each player has a preferred outcome, but both benefit from coordination (e.g., market entry decisions).
    Understanding these models offers insight into optimal strategic responses.

Decision trees and sensitivity. The core ME tool is the decision tree, mapping alternative strategies and uncertain events. Students learn to assign cash values and probabilities to outcomes, then use Expected Monetary Value (EMV) analysis to "solve" the tree. Sensitivity analysis further tests assumptions, revealing how robust a decision is to changes in forecasts or non-monetary factors.

9. Management Communication: The Essential Skill for Impact and Persuasion

one can analyze until blue in the face and have the most brilliant ideas in the world, but if one can’t communicate the ideas clearly and persuasively to the right people, intelligence is of limited value and managerial effectiveness will be sharply diminished.

Crucial for effectiveness. The Management Communication (MC) course at HBS underscores that strong communication skills are paramount for success in the business world. Even brilliant analyses and ideas are useless if they cannot be conveyed clearly and persuasively to colleagues and superiors.

Daily decisions. Managers constantly make significant communication decisions, from informal greetings to formal reports and public statements. MC emphasizes thinking through these choices carefully, as signals are always being sent and are prone to misinterpretation. The course includes practical exercises in writing memos, reports, press releases, and delivering speeches.

Audience and tone. Effective communication requires thorough audience analysis, considering what they know, what they want to know, and their receptivity. Managers must also adopt an appropriate tone, tailoring language and style to fit the specific audience, whether generalists or specialists. Anticipating questions and addressing them proactively enhances persuasiveness and expedites action.

10. Business, Government, and the International Economy: Navigating the Global Landscape

Big E looks at the global economy, with emphasis on the analysis of individual countries’ economic strategies, and resulting economic performance.

Global context. Business, Government, and the International Economy (Big E) provides a macro-level view of the global economic landscape. It teaches future managers to recognize the ever-changing political, economic, social, and cultural surroundings in which corporations operate, and how these factors shape business opportunities and constraints.

National strategies. The course examines national economic strategies and performance, comparing countries like Japan and the United States. It highlights how government policies significantly influence the business environment, and how nations, much like businesses, have explicit or implicit strategies to achieve their goals.

Country analysis framework. HBS employs a four-step framework for country analysis:

  • Analyze current economic performance.
  • Identify the country's current strategy (goals and policies).
  • Analyze the country's context (domestic and international constraints/opportunities).
  • Make realistic recommendations for future actions.
    This systematic approach helps managers understand global trends, anticipate competitive actions, and integrate macroeconomic insights into corporate strategic planning.

11. The HBS Stereotype and Post-Graduation Realities

Same applicant. Same love for the advertising business. But now he was an HBS asshole.

Stereotype challenge. HBS graduates often face an "HBS asshole" stereotype, despite their diverse backgrounds and motivations. The book highlights how a pre-HBS applicant, positively received by an ad agency, was labeled negatively after acquiring an HBS degree, illustrating the entrenched nature of this perception.

Career pressure. The intense HBS environment fosters a self-imposed pressure to pursue high-paying, high-prestige roles, particularly in consulting and investment banking. This often leads to a "candy store" mentality during recruitment, where students explore every lucrative option, sometimes losing sight of genuine career interests.

Interviewing pitfalls. The competitive interviewing game, with its lavish dinners and promises of high salaries and exploding bonuses, can lead to "foot-in-mouth disease" among even the brightest students. Anecdotes reveal how intense pressure and continuous interviews can cause missteps, emphasizing that while HBS provides unparalleled opportunities, navigating the post-graduation landscape requires more than just academic prowess.

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